An Investment With Immediate Returns
Think of business coaching as an investment, not just an expense. In your first month with Steve, you'll learn how to manage your salon supplies more efficiently. This skill alone can save you thousands of pounds annually, not to mention the clarity you'll gain on each order. Plus, you'll gain unprecedented control over your spending, which is vital for running a successful hair or beauty salon business.
Coaching & Mentoring - What You Can Expect
This is your clear overview of what's involved in my coaching and mentoring programme - and exactly how it can benefit you and your team and salon.
Coaching Tiers
- Tier 1 - Weekly 1-hour sessions: £447 (every 4 weeks)
- Tier 2 - Fortnightly 1-hour sessions: £297 (every 4 weeks)
- Tier 3 - Monthly check-in: £187 (every 4 weeks)
You can start on Tier 1 or Tier 2 - but not on Tier 3, as one call every 4 weeks won't give you the results you need in the early stages.
I recommend starting on Tier 1 to maximise your results and implement changes quickly. As you need less support, you can move between tiers with one month's notice.
There's no upfront fee - your first payment is made before we start, then payments continue via GoCardless, with an invoice sent every 4 weeks.
What's Included:
- In-depth team performance review – I’ll analyse your salon software reports, breaking down each stylist’s results (not just an overall salon view).
- Breakeven analysis – Identify cost-saving opportunities using my contacts and experience.
- Professional stock & retail review – Optimise percentages to boost profitability.
- Full wage % review – Learn how to handle wage increases and pricing strategy without losing clients.
- Service & pricing growth plan – Identify top-selling services per stylist and use data-driven KPIs to raise prices smartly.
- Targets & bonus structures – Motivate your team to grow without sacrificing profits.
- Access to my Wage Calculator – A powerful tool that combines hair services and retail spend into one figure to drive higher hourly rates and give your team ownership of their earnings.
- Quarterly appraisal system – Your team set their own increased targets based on our guidance, giving them ownership and accountability.
- Stylist promotion strategy – A proven way to promote stylists to higher levels, increase prices, and keep them loyal.
Extra Impact – Motivational Day
After 3–6 months, I highly recommend an in-salon Motivational Day for your team.
We’ll work on mindset, positivity, team figures, and a fresh approach to consultations that opens up retail opportunities.
Results from these sessions have been incredible — your team will be more engaged, motivated, and excited to grow.
Editable Templates You'll Receive:
- Team Standards of Performance
- Golden Rules
- Job Descriptions
- Social Media Policy
- Consultation Scripts
Marketing & Customer Experience
Once the foundations are in place, we’ll create a low-cost marketing strategy to grow your stylists’ columns.
I’ll share innovative customer service ideas to position your salon as a “Michelin Star” experience that keeps clients coming back.
The Power of Support
Being a salon owner can be lonely — having a sounding board for your ideas, challenges, and goals is often worth the investment alone.
If your team struggles with commission targets, my Wage Calculator is a game changer — giving them control and motivation without pressure.
My Guarantee
I offer a 3-month money-back guarantee. Since 2018, no one has ever asked for it back — because the results speak for themselves.
If you’d like to hear from my current clients, I’ll be happy to connect you so you can hear their experience directly.
I look forward to speaking to you soon.
Making Coaching Affordable
Understanding the Value of Your Investment
Let's break it down. If you're hair or beauty salon owner and sell just 12 treatments a week at £10 each, that's £120 weekly. Multiply it by 4, and you've got £480 a month—which already covers your business coaching costs.
Now, factor in revenue from, say, three other staff members. Suppose they bring in an additional £360 weekly alongside your £120. That's a substantial £1920 every month. After deducting the £447 for coaching, you're left with £1,473 in gross profit!
Why Steve's Prices Make Sense
Steve’s pricing is set with your reality in mind. He draws a comfortable living from his two salons and understands that exorbitant coaching fees aren't feasible for most business owners. His rates are designed to be affordable, ensuring you see a significant increase in profits.
The 100% Money-Back Guarantee
Here's a promise: if, after the first 90 days, you don't find the coaching beneficial, Steve will refund you the full amount—every penny. Since 2017, not a single client has taken him up on this offer, which speaks volumes about the value of his business coaching services.
A Coach Who Stays Connected
Steve isn’t just teaching theory—he’s actively engaged in the industry. He continues to run his hair salons, occasionally cuts hair, and manages his teams. One of his top stylists has been with him since 2001! This hands-on experience, combined with navigating challenges like the COVID pandemic while remaining profitable, adds an extra layer of credibility to his business coaching.
Your Path To Success
Ready to see if Steve is the right business coach and mentor for you? It all starts with a discovery call. This 60-minute session is about understanding your hair and beauty salon business and identifying your challenges. After the call, it’s up to you. If you decide to move forward, you can sign up and start your journey toward a more successful, efficient salon business.